Turn on the Color, Switch on the Shine with Colour Riche® glossy lipstick. Discover L’Oréal Paris Shine Lipstick. Ultra-rich, ultra-radiant lipstick with a glossy finish and comfortable wear, nevery sticky.In just one stroke, experience a hydrating and lasting shine effect coupled with a rich color pay-off. This lipstick’s true color formula has 60% more oils, leaving lips comfortable and conditioned throughout the wear and for days after. High-performance color, radiant shine finish.